Last Updated on 04/02/2020 by steveperry
THIIS Magazine, the industry’s longest-running and most-established mobility and independent living trade magazine, has launched its Retailers’ Guide to Naidex 2019, helping retailers find new business opportunities at this year’s show.
For many dealers, finding the next best-selling product at a busy and hectic trade show can be an arduous and frustrating experience. With a wide number of stands to choose from and with only so many hours in a day, it is easy for that potentially star product to slip through the net.
To help ensure dealers and buyers in the trade don’t miss out, THIIS has compiled a guide of key exhibitors and products to check out at this year’s Naidex.
Discussing the launch of the guide, Calvin Barnett, Managing Editor of THIIS Magazine, said: “Busy trade shows can be frantic, with suppliers busy on stands holding multiple discussions with end-users, healthcare professionals and those in the trade. This can sometimes make it difficult for exhibitors to spend the time taking to retail visitors through their new products or get the chance to explain why a product could be a beneficial addition to a retailer’s showroom.
“For this year, we wanted to make sure dealers had an idea of which suppliers might be most beneficial for their business and, importantly, which products attendees should check out.”
Including suppliers’ contact details, as well as a description of the exhibitor’s company and details about which products they are most keen to tell dealers about, each listing enables retailers to get in contact and make appointments with suppliers they are keen to meet ahead of the show.
According to THIIS Magazine, the guide will be continuously updated as the show approaches, signposting more unique products as they come to light. Additionally, a social media campaign running up to the launch of the show will mention featured companies and their products to THIIS’ 2400 Twitter followers and hundreds of LinkedIn followers.
For BHTA members, THIIS Magazine is also providing companies exhibiting at the show a 10% discount, helping suppliers reach more retail contacts for less.
For an opportunity to have your company and product included in the comprehensive THIIS Retailer’s Guide to Naidex, contact Joe THIIS Media Sales Manager Joe Fahy at joe.fahy@bhtaengage.com
The guide is now available to view online here: https://thiis.co.uk/thiis-retailers-guide-to-naidex/
Part of BHTA Engage, THIIS Magazine has been keeping trade professionals in the know since 1999 and this year, the company is celebrating its 20th anniversary. As a BHTA Engage brand, all money spent with the magazine is invested back into the industry through the BHTA, helping support the sectors’ suppliers and retailers.
